About HRZone
HRZone.com is an online destination for HR professionals and business leaders offering advice, guidance, opinions and up-to-date information on how the working life and responsibilities of the modern HR professional are being shaped.
We cover a range of topics including employment law, people management, leadership, employee engagement and more. Our content is written by HR leaders as well as consultants and industry commentators.
Brand guidelines
This document contains guidelines for best practice in applying the brand assets available on this page. Please download and consult before working with any brand assets.
Logos
Colours
Core palette
Primary
#B8358A
C31, M89, Y1, K0
Secondary
#2E1A50
C97, M100, Y33, K33
Neutral Dark
#232323
C74, M64, Y59, K77
Neutral Extra Light
#f5f5f5
C5, M4, Y4, K0
Typography
Poppins
Usage: Headings, Standfirsts, Buttons
Goolge fonts link: Poppins
Merriweather
Usage: Body, Quotes, Links
Google link: Merriweather
Imagery
Photography
The photography used should be good quality stock photography showing happy professionals working together and effectively communicating in the workplace.
The images should be inclusive, relateable and have a human focus.
Brand Pattern and Social Media
HRZone brand patterns and Social media headers.